UFC’s White House spectacle led to losses of around $30m, company reveals

Freedom 250 staged on White House South Lawn Invitation-only event cost an estimated $60m in all Gaethje won title on night marred by Obama smear The UFC staging its Freedom 250 card on the South Lawn of the White House in June led to losses of around $30m (roughly £22m), the company’s owners announced. US president Donald Trump, a longtime fan of the UFC, and vice-president JD Vance were in attendance for the event which marked celebrations for 250 years of American independence. Continue reading...

Agencies · Tue, Aug 4, 2026, 1:15 PM
US news | The Guardian

UFC’s White House spectacle led to losses of around $30m, company reveals

Freedom 250 staged on White House South Lawn
Invitation-only event cost an estimated $60m in all
Gaethje won title on night marred by Obama smear

The UFC staging its Freedom 250 card on the South Lawn of the White House in June led to losses of around $30m (roughly £22m), the company’s owners announced.

US president Donald Trump, a longtime fan of the UFC, and vice-president JD Vance were in attendance for the event which marked celebrations for 250 years of American independence.

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